From logo to website to product & packaging, Favorite Story was designed from the ground up as a cohesive, integrated brand.
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This integrated campaign for The Jeffrey Modell Foundation was created to raise awareness of the repetitive nature of symptoms with Primary Immunodeficiency. The goal was earlier detection and treatment.
:30 TV
Wild Postings of uncut poster sheets.
Roadblock banner ads were placed on relevant keyword search results pages.
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Its always rewarding to work on a project where the scope of work is wide because you have the opportunity to really define the brand. I created the logo, textile designs and packaging for the launch of this baby gear company out of Australia.